Pricing

Pricing that scales with your agency.

14-day free trial on every plan. No credit card. Cancel any time.

Prices shown in USD and exclude applicable VAT / sales tax.

Solo
Freelance ad buyers and 1-5 client shops.
$29/ month
billed monthly
Start 14-day trial
  • 7 ad accounts
  • 3 team members
  • Health scores + benchmarks
  • Daily auto-sync + Sync Now
  • Logo + color branding
  • Basic email alerts
  • Email support
Starter
Small agencies running up to 30 clients.
$79/ month
billed monthly
Start 14-day trial
  • 30 ad accounts
  • 15 team members
  • Custom domain (white-label)
  • Per-account goal tracking
  • Smart Insights
  • Slack alerts
  • All email alerts (daily summary, threshold, anomaly, goal-breach)
  • 90-day data backfill
  • Email support
Most popular
Pro
Growing agencies with 50-100 clients.
$199/ month
billed monthly
Start 14-day trial
  • 100 ad accounts
  • 50 team members
  • Everything in Starter
  • API + webhooks
  • 1-year audit log retention
  • Priority chat support
  • SSO + SOC 2 docs on request
Enterprise
Networks, holdcos, 100+ clients.
Custom
Custom contract
Talk to sales
  • Unlimited ad accounts
  • Unlimited team seats
  • Everything in Pro
  • 99.9% uptime SLA
  • Dedicated account manager
  • Concierge onboarding
  • Custom integrations on request
Compare plans

Everything that's in (and not in) each plan.

Pick the row you care about, scan across. No fine print, no asterisks.

FeatureSoloStarterPro
Most popular
Enterprise
Limits
Ad accounts730100Unlimited
Team members31550Unlimited
Historical data backfill30 days90 days90 daysCustom
Audit log retention30 days90 days1 yearForever
Dashboard + tracking
Daily auto-sync from Meta
Manual Sync Now
Per-campaign breakdowns
Health scores + benchmarks
Per-account goal tracking
Smart Insights (AI-powered)
Branding + white-label
Logo + brand color
Custom domain (white-label)
Remove AdOverwatch branding
Custom email sender
Alerts + notifications
Basic email alerts
Daily summary email
Spend threshold alerts
Anomaly detection
Goal-breach alerts
Slack integration
Integrations + API
Meta (Facebook + Instagram) Ads
Public REST API
Outbound webhooks
SSO (Google / SAML)On request
Security + compliance
TLS in transit + AES-256 at rest
2FA / TOTP
Audit log access
SOC 2 documentationOn request
Custom DPA / data residency
Support
Email support
Priority chat support
Dedicated account manager
Concierge onboarding
99.9% uptime SLA

Need something custom? Talk to us.

Questions, answered

FAQ.

No. Your clients authorize AdOverwatch through Meta's standard OAuth flow — same as connecting any other Meta partner tool. 90 seconds per ad account, then it's automated forever.
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20 times a day.

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